A joint study conducted by J.D. Power and Associates and Market Force Information was released today identifying big box retailer hhgregg as offering much greater value from its sales associates than that of mass merchant chains such as Walmart or Target.
As a result of that greater value, big screen TV (40 inches or larger) shoppers are much more likely to received brand specific recommendations while making their selection. In addition, the study finds that "sales staff at big box retailers are far more likely to inform big screen television shoppers of services the store offers—such as delivery and installation—as well as other competitive advantages."
According to the report, the study’s results were derived from more 8,000 individual mystery shoppers from 4,500 electronic retailers. The results shows an average of 86 percent of sales staff were willing to provide a recommendation to shoppers for an LCD television. But only 22 percent of sales staff at mass merchants were will to provide brand specific recommendations to their customers. This was even after customers specifically asked for a brand recommendation.
hhgregg shoppers will not only receive brand recommendations, but will receive information on hhgregg financing options, hhgregg delivery and hhgregg installation services.
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Still have questions? – feel free to speak with an hhgregg associate at your local hhgregg store. We offer the best-educated associates in the business who are smart enough to make it simple. Price and Advice Guaranteed!
As a result of that greater value, big screen TV (40 inches or larger) shoppers are much more likely to received brand specific recommendations while making their selection. In addition, the study finds that "sales staff at big box retailers are far more likely to inform big screen television shoppers of services the store offers—such as delivery and installation—as well as other competitive advantages."
According to the report, the study’s results were derived from more 8,000 individual mystery shoppers from 4,500 electronic retailers. The results shows an average of 86 percent of sales staff were willing to provide a recommendation to shoppers for an LCD television. But only 22 percent of sales staff at mass merchants were will to provide brand specific recommendations to their customers. This was even after customers specifically asked for a brand recommendation.hhgregg shoppers will not only receive brand recommendations, but will receive information on hhgregg financing options, hhgregg delivery and hhgregg installation services.
View source article or via MediaPost.
Still have questions? – feel free to speak with an hhgregg associate at your local hhgregg store. We offer the best-educated associates in the business who are smart enough to make it simple. Price and Advice Guaranteed!
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